The common thread running through the trade fair stand for linen weaving and textile care company Schwob AG: we were responsible for designing and implementing the trade fair stand, from the initial concept to production and on-site assembly.
The huge red spool made of Styrofoam was the big eye-catcher and drew a red thread through the entire exhibition stand. Visitors could immerse themselves in the company's history and wide range of products with fascinating images on the interactive touch LED wall. An artistically arranged Swiss cross made of spools symbolized the Swissness and values of the company.
As the crowning finale, a thread spool USB stick invited visitors to the open house after the trade fair.
